South African Tourism, FTT and TEP empower small businesses for INDABA 2015


8 May 2015

A strategic partnership between South African Tourism, Fair Trade Tourism Enterprise (FTT) and Tourism Enterprise Partnership (TEP) empowers small businesses with skills needed to engage buyers at INDABA 2015
South African Tourism, FTT and TEP empower small businesses for INDABA 2015
© South African Tourism

Hosted buyers can look forward to meeting a group of small business owners when they attend the INDABA Speed Marketing Sessions.

This initiative is part of a strategic partnership between South African Tourism, Trade Tourism Enterprise (FTT) and Tourism Enterprise Partnership (TEP). The small business owners went through a special presentation skills workshop in order to empower them with exceptional presentation skills that will enable them to deliver exceptional presentations during Speed Marketing Sessions.

The speed marketing sessions held at INDABA are fast paced. With an audience of 200 international hosted buyers, the sessions give business owners a 4 to 5 minute platform to sell their business to the buyers in an impactful, captivating and informative manner. The speed marketing sessions are popular with buyers always looking for differentiated offerings.

As part of the programme, delegates were taught and guided on various techniques they can implement to improve their presentation and make it more memorable. This included voice pitch techniques, the importance of eye contact, body language and advice on how best to structure their five minute presentation.

The INDABA Speed Marketing Sessions take place at Room 22 at the Inkosi Albert Luthuli Convention Centre. The Fair Trade Tourism session will take place on 09 May while the Hidden Treasures will be on 11 May, 2015. Both are scheduled to start at 08h30 and end at 10h00.

For more information on INDABA 2015, follow #INDABA2015 on Twitter.

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