INDABA is one of the largest tourism marketing events on the African calendar and
one of the top three ‘must visit’ events of its kind on the global calendar.
It showcases the widest variety of Southern Africa's best tourism products, and
attracts international visitors and media from across the world. INDABA is owned
by South African Tourism and organised by Witch & Wizard Creative (Pty) Ltd.
For two years in a row, INDABA has won the award for Africa’s best travel and tourism
show. This award was presented by the Association of World Travel Awards.
INDABA is a four day trade event that attracts well over 13000 delegates from the
travel tourism and related industries.
- Inkosi Albert Luthuli Convention Centre (Durban ICC)
- Durban Exhibition Centre (DEC)
- KwaZulu Natal
- South Africa
INDABA brings together a showcase of Southern African tourism products and services
for the international travel trade. Exhibitors in the DEC (Durban Exhibition Centre)
include provincial authorities and provincial products. In the ICC (International
Convention Centre), exhibitor categories include accommodation, tour operators,
game lodges, transport, online travel, media publications and industry associations.
Outdoor exhibitors include transport, camping and safari companies.
- Event Organisers
- Financial / Industrial
- Food & Beverage
- Medical / Health
- National Government Organisations (NGOs)
- Sport / Recreation
- Trade Associations
- Arts & Culture
- Environmental Affairs
- Foreign Affairs
- Minerals & Energy
- Provincial & Local Government
- The Presidency
- Trade & Industry
- Water Affairs & Forestry
Travel & Tourism Company
- Destination Marketing Companies
- Foreign Outbound Operators
- Foreign Travel Agents
- Foreign Wholesalers / Consolidators
- South African Inbound Operators
- South African Product Owners
- South African Travel Agents
INDABA has a dedicated following of local and international media who provide extensive
coverage of the exhibition for the local and international markets through radio,
television, newspaper and dedicated travel publications.